You’re Targeting Developers? So Is Everyone Else. Here’s How to Do Segmentation Better.
devrelbook.substack.com
One sure way to make me grimace is to tell me you are “targeting developers,” or better yet, you’re “targeting the long tail.” Even saying “we’re targeting enterprise developers,” will raise an eyebrow. You are setting yourself up to fail.
You’re Targeting Developers? So Is Everyone Else. Here’s How to Do Segmentation Better.
You’re Targeting Developers? So Is Everyone…
You’re Targeting Developers? So Is Everyone Else. Here’s How to Do Segmentation Better.
One sure way to make me grimace is to tell me you are “targeting developers,” or better yet, you’re “targeting the long tail.” Even saying “we’re targeting enterprise developers,” will raise an eyebrow. You are setting yourself up to fail.